Who are we.

Our CEO explains how our team of experts is helping to transform the lives of business leaders .

Transformation partner .

OnPoint Africa Group is a consulting firm specialized in strategy and organization, digital transformation and big data. A leader in sub-Saharan Africa, it was created in 2009 by former directors at BCG and McKinsey from the African diaspora. Our team is involved in the organizational and strategic challenges of our customers over the long term, by offering them services with international standards adapted to their needs and their constantly changing economic environment.
We provide them with our unique knowledge of the key sectors of the sub-region's economies and our advice based on reliable data, combined with our digital expertise.

10+

YEARS OF CONSULTING AND STUDYING EXPERIENCE IN THE SUB-REGION

80%

OF OUR BUSINESS IS CARRIED OUT WITH CUSTOMERS OVER THE LONG TERM

. Carrière

We are committed to Africa.
For real and lasting change in human development, we need to bring out the best in our people, in every way and at all levels.

Join our team
January 2012
Co-founder Dan finishes the economics degree he promised his mum he'd complete, only to never use it and start his own clothing business (love you mum).
June 2016
Adam catches wind of Dan's early success and slides into his DM offering help. Dan politely accepts.
August 2017
After collectively failing a number of business ventures, Dan and Adam finally have their first break. Together they build Lumio with a team of 7 other legends.

Lumio, previously called Phoenix, was a social media analytics company that helped brands like Audi, David Jones and Red Balloon source legitimate influencers for social media campaigns.

“We were essentially the Instagram police and called out fake influencers left, right and center. It was fun and all, but there is only so many bikini chicks you can look at on Instagram before you start losing your mind.”

Dan, Co-founder and CEO of Lumio

April 2018
Lumio gets acquired by German company, Influencer DB. Yeww! 🎉

“After this, we both took up golf on during the week and started eating fancy dinners at the local Country Club... Ha. This is not what happened at all. We suck at golf and love eating Guzman Y Gomez.”

Adam, Co-founder of Lumio

June 2018
Dan is shipped off to work with ze Germans as Head of Product at Influencer DB.

Adam decides to stay in Sydney and cut his teeth as a Product Designer with one of Sydney's leading design studios.

Whilst in Germany, Dan worked with brands such as Daniel Wellington and BMW - Ja!

Adam worked with clients like Vodafone, TAFE NSW, Adobe and also won the 'Good Design Australia' award for his work on the Seatfrog website.

November 2019
After spending time apart, Dan and Adam begin to plan their next moves and rekindle their business partnership.

The name “Relume” was born.

Relume

Verb

[Ry-loom]
To relight or rekindle (a light, flame, etc.)

January 2020
Dan moves back to Sydney to join a Global Startup Incubator called Antler. I convince Adam to join him.
April 2020
🚀 Relume launches
For various reasons, Dan and Adam decided to turn down a $100,000 investment from Antler and start their own business venture, without taking outside investment.

To do this they would have to build a company that would be profitable in its first year. Not the next Uber of*insert clever idea*.

June 2020
After building 11 websites on Webflow in under 6 weeks as a way to test a number of business ideas, Dan and Adam decided to stick to what they know best and launch Relume - a company that designs and builds beautiful Webflow websites.

“Relume was an opportunity for us to build a profitable business, not a startup that bleeds cash, while doing what we love to do. It also allows us to learn about all types of businesses and the problems they deal with. These are all opportunities that we could potentially solve for in the future. For now, our goal is simple, we want to build a kickass business which means we really want our customers and the Webflow community to succeed too.”

Dan, Co-founder of Relume

Our journey .

2009

Creation:
OnPoint Africa was created to be the transformation partner of pan-African and international groups, and investors active in the West Africa/Central Africa region.

Ivory Coast 2040:
1Er Project completed. Côte d'Ivoire 2040 is a prospective study whose objective is to define a development strategy to make Côte d'Ivoire an emerging country in one generation.

2011

1Er project carried out with the private sector:
Due diligence for the carveout of MTN call centers in 8 countries as part of a customer service outsourcing project on behalf of a pan-African BPO leader.

2012

Industry:
Realization of the industrial policy of the Republic of Côte d'Ivoire for the Ministry of Industry

2013


Private equity Helios:

Due diligence carried out for the private equity fund Helios in connection with the acquisition of a leader in large-scale distribution in French-speaking West Africa

Launch of OnPoint analytics: To supply the Consulting Department with data and to carry out complex market studies for our clients

2018

100 Projects.

100 projects carried out by the firm between 2009 and 2018.

2019


Launch of OnPoint Digital: the group's digital division to develop solutions with high added value and support our customers in their digital transformation process

2020

Launch of SNI:
Rating system for financial institutions in accordance with BCEAO requirements

2021

Factory credit:
Launch of Credit Factory, a credit automation platform for financial institutions

2022

BLOCK: Soft launch of OBC ERP for SMEs and large companies for 360-degree management.

2023


Africa IQ
Launch of the 1st data platform in West and Central Africa

Today

Consult our sector reports in + 10 sectors
in the UEMOA ZONE

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Value proposals.

Strategy is our core business

Skills that meet international standards, with local roots and in-depth expertise in the sectors in which we operate

Constantly listening to market developments

A proprietary database available nowhere else on businesses and consumers in the sub-region

An analytical and collaborative working method

We engage customer teams on an ongoing basis. Our recommendations are based on rigorous analytical work, with a customer focus and oriented to results.

A unique mix of skills

A multidisciplinary team whose field of action ranges from the development of strategies to the deployment of digital solutions that contribute to the transformation of businesses.

In a few figures .

150+

Projects completed

Our experience is based on a hundred missions carried out in various sectors

1,000

Investigators

Our network collects 1000 investigators in the ECOWAS and CEMAC areas.

60+

Consultants & data scientists

Our team spread over our offices in Côte d'Ivoire, Cameroon and the United States

29

Countries

Our footprint extended to 29 countries in French and English speaking Africa

Careers .

Join the OnPoint team

We are proud to collaborate with the best talent in our field. Our multidisciplinary team is constantly growing.

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